Know which channels actually sell.
See where your orders come from and which channels drive real revenue — so you spend where it pays, not where the clicks look good.
Clicks aren't revenue.
Channel dashboards brag about traffic, but traffic doesn't pay the bills — orders do, and they're hard to tie back to a source.
Vanity metrics
Impressions and clicks look great while margin quietly leaks.
Disconnected data
Sales live in Shopify, performance lives in ad tools, and never the twain meet.
Misallocated spend
Budget flows to the loudest channel, not the most profitable one.
Revenue, by source
Sales by channel
See orders and revenue attributed to each channel, clearly.
Spot real winners
Find the channels that drive profit, not just sessions.
Feed your campaigns
Use the signal to push the right audiences into your campaigns.
Frequently asked
What does attribution show? +
Where your sales come from — by channel and campaign — so you can see what's actually driving revenue, not just clicks.
Does it connect to ad platforms? +
epiphanies organizes the sales and channel data in your Shopify store; deeper ad-platform connections are on the roadmap.
How is this different from clicks? +
Attribution here is grounded in real orders and revenue, so you judge channels by sales, not vanity metrics.
Which plan includes this? +
Channel attribution is included with Pro.
Spend where it actually sells.
See your revenue by channel and act on it.
Start free trial — included with Pro